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Posts Tagged ‘Awareness’

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Raising Awareness with Social Media Scoring

By on Sunday, August 12th, 2012 | No Comments

Social media marketing software provider Awareness Networks has released a new version of its Social Marketing Automation suite which allows brand marketers to identify, store and… here it comes… rank prospects across social networks based on scoring criteria that they define. Three specific components are at the core of the updated solution – social prospecting [...]

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Building Brand Awareness on Pinterest – By Karen Garcia

By on Friday, August 3rd, 2012 | No Comments

Pinterest is the newest social network to make a splash in the internet marketing world, and is perhaps the most misunderstood and underutilized, in comparison with its more straightforward counterparts. The demographics of Pinterest and the sheer numbers should really make marketers take notice. According to comScore, Pinterest has now garnered a global audience of [...]

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Build Brand Awareness and Business with Creative Video Blogging

By on Monday, May 7th, 2012 | 1 Comment

This guest post is by Ryan Critchett of RMC Tech. We all know that video blogging is a powerfully effective tool for business lead generation, but does everyone have what it takes to execute on it? We can all get in front of a camera, hit record, and start talking about our products and services [...]

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Consumer Ad Awareness in Search Results

By on Sunday, April 15th, 2012 | No Comments

For the following study, we asked “Does this search result have ads on it? ” to 1,000 searchers, per search results. Due to these surveys requiring a smaller image (to fit the ad unit size) we chose search results that generally had more ads on them (typically 3 or 4) so that the background had [...]

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General Consumer Awareness of SEM & SEO

By on Wednesday, April 11th, 2012 | No Comments

Which of the following have you heard of? More people have heard of paid search / AdWords than have SEO / link building. One of the big issues with this question is that since it had numerous check boxes it had a lower response rate (roughly 10% vs an average of closer to 16% to [...]

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Spreading SEO Awareness & Knowledge

By on Saturday, February 18th, 2012 | No Comments

Taking that first step to genuine SEO awareness can be difficult for SEO professionals as well as information architects and usability professionals. How can we make crossing that bridge easier? Please visit Search Engine Land for the full article. View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines [...]

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