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Archive for the ‘Copyblogger’ Category


7 Smart Marketing Links You Can Thank Me For Later …

By on Saturday, May 19th, 2012 | No Comments

This week on The Lede … 6 Reasons Why You Should Quit Blogging The Secret Code for Cracking ‘Tough’ Books and Reading Above Your Level The True Cost of Building and Managing a WordPress Website The Bootstrapper’s Bible Why the iPad Works for Writing The “5 A” Framework for Content Marketing Success A 5-Step Technique [...]

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Seth Godin on When You Should Start Marketing Your Product, Service, or Idea

By on Friday, May 18th, 2012 | No Comments

What is marketing? Is it a process of gathering as much money as you can, throwing it to the “creative” winds, and hoping something will come back? Is it a practice of interrupting as many people as possible with a message they don’t care about, and never asked to receive? Is it a performance you [...]

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3 Simple Ways to Turn Your Website Archive into Profitable Books and eBooks

By on Thursday, May 17th, 2012 | No Comments

Attention Bloggers: I’ve seen the future, and you’re missing it. Oh sure, we bloggers think we’re the most up-to-date, leading-edge, tech-savvy people on the planet. But one of the biggest changes in the long history of content creation is taking place right under your feet, and I’m afraid it may be passing you by. Yep, [...]

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What Does it Take to Write a Billion-Dollar Marketing Story?

By on Wednesday, May 16th, 2012 | No Comments

In 1984, two artists used a simple process to create a story that captivated an audience for years and generated billions of dollars in revenue. That same process is being used today by a master copywriter to attract hundreds of thousands of paying subscribers. With companies creating millions of web pages of content marketing, finding [...]

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How to be a World-Changing Writer

By on Tuesday, May 15th, 2012 | No Comments

As a copywriter, you know that words have power. You know words can influence, inform, and inspire. They can persuade your fellow humans to do some amazing things (or to do the wrong things, but we won’t go there today). What you may not realize is that your words can change the world. Here’s something [...]

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The Truth About Making Money While You Sleep

By on Monday, May 14th, 2012 | No Comments

Want to hear about the day in the life of a so-called “successful entrepreneur?” Yesterday, I stayed in bed until about 2 PM. I watched the last few episodes of Mad Men. Around sunset, I took a leisurely stroll down the beach. When I got back, I hung out with a friend for a couple [...]

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